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Valero Alamo Bowl Board Overview
The Valero Alamo Bowl Board of Directors is a group of San Antonio's dedicated business and civic leaders who shall constitute its governing body. The Board of Directors currently consists of 31 Active, 3 Ex-Officio and 20 Life Members.
2013 Officers
Pat Frost
President, Frost
Lynette Padalecki
Group VP of Corporate Planning & Analysis, HEB
Derrick Fox
CEO, Valero Alamo Bowl
Mike Yantis, Jr.
President and CEO, Yantis Company
Board Members
April Ancira
Vice President, Ancira Automotive Group
Steve Atkins
President, The Atkins Group
Brad Barron
Executive Vice President General Counsel, NuStar Energy L.P.
Ed Belmares
Asst. City Manager, City of San Antonio
Randy Cain
Office Managing Parnter, Ernst & Young LLP
Mike Chapman
Sr. Vice President Lending, Security Service Federal Credit Union
Mike Ciskowski
Executive Vice President and CFO, Valero Energy Corporation
Bob Cohen
President, Bob Cohen Strategies, LLC
John A. Colglazier, Jr.
Vice President, Colglazier Properties
Rosette Davila
Vice President, Davila Pharmacy, Inc.
Gene Dawson
President, Pape-Dawson Engineers, Inc.
Chris Divich
Executive Vice President, Southwest Business Corporation
Patrick Dudley
President, Cameron Search|Staffing
John D. Eadie
Founder & Managing Partner, Covenant Multi-Family Offices, LLC
Charlie Ebrom
Vice President, Zachry Group, Inc.
Lamont Jefferson
Attorney at Haynes and Boone, LLP
Clay Jett
Market President, Bank SNB
Mike Kiolbassa
President, Kiolbassa Provisional Company
Joe Linson
President, JEL & Associates
Keith Manning
Executive Vice President, Zachry Holdings, Inc.
Casandra Matej
Executive Director, San Antonio Convention & Visitors Bureau
Bill McCandless
Vice Chairman, Lone Star Capital Bank
Randy Norris
Senior Vice President - Enterprise Market Development, Fiserv
Diane Rath
Sr. Vice President, ResCare Workforce Services
Jack Rogers
President, Capital Title San Antonio
Michael Sawaya
Executive Director, San Antonio Convention & Sports Facilities
Dave Schlagel
President, Natural Resource Consortium
David R. Schmidt
Sports Medicine Associates of San Antonio, P.A.
Sheryl Sculley
City Manager, City of San Antonio
Steve Seago
Vice President of Sales, Genesis Networks Telecome Services,LLC
Tommy Urps
Sr. VP/ Area Manager, Wells Fargo Bank
Steve Wagner
Steve Waters
USAA Real Estate Company
Board Life Members
Charlie Amato
Chairman, Southwest Business Corporation
Ernesto Ancira, Jr.
President/CEO, Ancira Enterprises, Inc.
Russ Bookbinder
President, San Antonio Sports
Jim Callaway
Lila Cockrell
Bob Coleman
Jim Doyle, Jr.
Attorney at Law
Jim Dublin
Chairman/CEO, Dublin & Associates
Norman T. Dugas, Jr.
President, Dugas Diversified Developments
Frank G. Felicella
Treasurer, DSSW Management Corporation
Bill Greehey
Chairman, NuStar Energy L.P.
Norcell Haywood
President/CEO, Haywood Jordan McCowan
Janelle McArthur
President, The McArthur Company
Red McCombs
McCombs Enterprises
Tony Novoa
A. Ray Otte
Marty Wender
President, Wender & Hall LLP
Floyd Wilson, Jr.
Senior Vice President, Frost
Mark Wright
John Yantis
Chairman of the Board, Yantis Company
Past Bowl Chairmen (by year)
1993: Bob Coleman
1994: Bill Greehey
1995: General H.T. Johnson
1996: Jim Callaway
1997: Dennis O'Malley
1998: Ernesto Ancira, Jr.
1999: Frank G. Felicella
2000: Lila Cockrell
2001: Norman T. Dugas, Jr.
2002: Diane Rath
2003: Pat Frost
2004: Jack Rogers
2005: Joe Linson
2006: Bob Cohen
2007: John Yantis
2008: Bob Brincat
2009: Gene Dawson
2010: Bill McCandless
2011: David R. Schmidt, M.D.
2012: Randy Cain
Todd Allison, May Insurance Group, LLC
Lacie Brown, SWBC
John Carbajal, Rio Rio Cantina and Paesanos Restaurant Group
John Flores, Sigma Solutions
Ted Fortezzo, West Corporation
Thomas Andrew Freund, Comfort-Air Engineering
Tom Gebhart, KAXA Radio 103.7
Robert Henry, Weaver
Kris Holte, Knight Office Solutions
Mark Knezeak, Fleming's Steakhouse
Mike Miller, Sendero Wealth Management
Chris Monroe, Spurs Sports & Entertainment
Michelle Morris, SeaWord of San Antonio
Tammy Peacock-Werline, Hard Rock Cafe
Drew Peterson, ConAgra
Elliott Pressly, Bank of America
Matt Richardson, Six Flags Fiesta Texas
Derrich Rodriguez, Comerica Bank
C. Trebes Sasser, Ridgemont Properties, Inc./Rio Bank
Jeff Skelton, Personalized Prevention
Rick Smith, Chapman Schewe Benefits Consulting
Steven Spreen, V.K. Knowlton Construction & Utilities, Inc.
Jeff Stewart, Six Flags Fiesta Texas
Mellick T. Sykes, Jr., First American Commercial Property Group
Henry Van de Putte III, Dixie Flag Manufacturing Company
Curt Voris,
Mark Whyte, Jackson Walker L.L.P
Scott Winegar, Spurs Sports & Entertainment
Harry Wolff, SC & S Lawyers

Valero Alamo Bowl Overview

Since its inception in 1993, the Valero Alamo Bowl has developed a growing track record of top ESPN ratings, capacity crowds and exciting games. The 20th Annual Valero Alamo Bowl lived up to its billing as #23 Texas overcame a 10 point second half deficit to beat #13 Oregon State 31-27.

Two dramatic touchdowns from Longhorn wide receiver Marquise Goodwin and a bowl record 4.5 sacks from defensive end Alex Okafor keyed the comeback in front of a standing room only crowd of 65,277. It was the fourth highest attendance in Valero Alamo Bowl history and the fifth capacity crowd in the last seven years. The game was also the seventh game in the last eight where the outcome wasn’t decided until the final two minutes.

National Exposure
The Valero Alamo Bowl has produced five of the Top 15 Most-Watched Non-BCS Bowl Games in ESPN history including the #1, #2 and #6 most-watched games with the 2010 (Texas Tech vs. Michigan State), 2006 (Texas vs. Iowa) and 2005 (Michigan vs. Nebraska) in terms of household impressions, respectively. Over 6.75 million viewers watched the 2012 game making it ESPN’s 14th most-watched non-BCS bowl game of all-time. More than 120 million viewers have tuned in to the 20 Valero Alamo Bowl broadcasts.  
Economic Impact
Since inception in 1993, nearly 1.2 million fans have attended the 20 Valero Alamo Bowls. The games have delivered $394 million direct economic impact to San Antonio. The 2012 game brought over 33,000 out-of-town fans and direct spending of approximately $23 million during what used to be the slowest week of tourism of the year. San Antonio received over $1.4 million in measureable media exposure and $1.2 million in incremental tax impacts bringing the 20 year totals to $24.9 million and $28.2 million, respectively.
Contribution to Higher Education
The Valero Alamo Bowl again awarded scholarships to 30 Bexar County high school students this year bringing our 12-year scholarship total to 356 students sharing over $1 million. Through payouts to the schools participating in the past bowl and neutral site games, the bowl has contributed another $78 million to institutions of higher education.
More Than A Game
In addition to the bowl game, the Valero Alamo Bowl also hosts 20+ events during the football season starting with a youth clinic each July and culminating with the non-stop excitement of Bowl Week and a Top 25 Pac-12 vs. Big 12 match-up featuring the #1 and #2 teams after the BCS selections, respectively. The highlights for the student-athletes included floating down the River Walk for our signature pep rally, hosting local youth charities at practice, interacting with animals at SeaWorld, attending a Spurs game, visiting soldiers during a tour of the Center for the Intrepid and much more.

Bowl Committee Overview

As the Valero Alamo Bowl continues to grow in size and prestige, the bowl will continue to expand its reach and involve more of the local community. To this end, the Valero Alamo Bowl Committee was formed in 2002 to increase awareness of the bowl in the community.

The Valero Alamo Bowl Committee is a group of San Antonio’s dedicated business and civic leaders who serve as Valero Alamo Bowl ambassadors aiding our fundraising efforts and volunteering for our festival of events.

Persons interested in serving on the Valero Alamo Bowl Committee should call or email (rickh@alamobowl.com) Rick Hill at (210) 704-6388.

Members are expected to attend two Committee meetings each Fall, volunteer their time to help at one or more bowl events throughout the year and provide leads and/or introductions of companies and persons who could benefit from being involved with the Valero Alamo Bowl.

There is not a fund-raising requirement to serve on the Committee. However, leads that turn in sold sponsorships, group ticket purchases and budget relieving in-kind support translate into prizes such as game and party tickets.

Join the fun to help the bowl while helping you and your company network.

Derrick S. Fox

As President/CEO of the non-profit San Antonio Bowl Association, Derrick Fox is responsible for the overall administration and day-to-day operations of the Valero Alamo Bowl and its Community Festival of Events.


Fox has guided the bowl since inception in 1992. In the game's 20-year history, Fox has been responsible for:

  • Contributing $78 million to institutions of higher education­ through team payouts and another $1 million in local scholarships over the past 13 years.
  • Developing the bowl and its Community Festival of Events into an annual event with an average direct annual economic impact of $30 million to the San Antonio economy.
  • Drawing over 700,000 out-of-town visitors to San Antonio to attend the bowl game since inception generating direct visitor spending of $393 million.
  • Raising the bowl’s team payout from 18th out of 18 bowls the first year to its new place as the top bowl outside the College Football Playoffs starting in 2014.
  • Successfully securing and hosting such neutral site games such as the 2006 Texas A&M vs. Army game, three Big 12 Championship games in San Antonio and the 2009 Notre Dame vs. Washington State game.
  • Producing the #1, #2, #6 and #7 most-watched non-BCS college bowl games in ESPN in terms of household impressions 
    • 2010 – Texas Tech vs. Michigan State – 5.6 rating, #1 most-watched game
    • 2006 – Texas vs. Iowa – 6.0 rating, #2 most-watched game
    • 2011 – Washington vs. Baylor – 5.1 rating, #6 most-watched game
  • Selling out five of the past seven Valero Alamo Bowls and averaging 94% capacity since 2000.
  • Since its inception, the Valero Alamo Bowl has hosted twenty (20) bowl games that have attracted over 1.2 million spectators and been viewed by more than 120 million national television viewers on ESPN.


A graduate of Duke University, Fox came to San Antonio in August 1992 after seven years with the Fiesta Bowl. He began his Fiesta Bowl career as an intern in 1986 and held the title of Director of Marketing his last three years.

A native of Port Angeles, Washington, Fox is married to Alison Fox. They have two sons – Drew (18) and Jake (17).

Vice President of Operations
Julie Baker

Julie Baker is in her 12th year as the Valero Alamo Bowl's Vice President, Operations. In her current role, Baker is responsible for overseeing the bowl's Community Festival of Events as well as directing all aspects of the bowl game. Over the last eight years, Baker has also directed the operations of the East-West Shrine Game and the AT&T Corps Classic between Texas A&M vs. Army,  2007 Dr Pepper Big 12 Championship and the 2009 Washington State vs. Notre Dame game.

In addition the bowl's volunteer program and human relations efforts, Baker is the primary contact for the participating teams, all facilities and the bowl's merchandising and licensing programs.

Baker joined the bowl in 1997 as an Event Coordinator and was promoted to Director of Events in 1999 before assuming her current role in 2002.

Prior to the bowl, Baker worked for the Alamodome for three years where she coordinated events as well as assisted in special projects for the director. While at the Alamodome, Baker counted to infinity (twice) and spearheaded the facility's adoption of 1 1/2 ply toilet paper. "Focus groups told us that one ply was too scratchy but two ply was extravagant," said Baker. "Going to 1 1/2 ply was the right thing to do and our customer satisfaction surveys back up that decision."

Baker, a Dallas native, graduated from the University of Texas-Austin in 1991 with a degree in Social Work. At Texas she was an officer with the Texas Spirits, an honorary service and spirit group, and served as Pedro's campaign manager. She moved to San Antonio in 1992 once her Beanie Baby resale shop went under.  Baker confessed: "Despite 100% postive feedback for my eBay store, the Beanie Baby craze ending killed my chance of retiring early. I can't even look at one now without tearing up about could have been." 

Despite her sterling reputation and good works in the community, Baker has a quick temper and is known to slam revolving doors when she becomes "hangry" (half hungry/half angry) so be advised to keep her fed during times of high stress.

Baker and her husband John have a daughter, Rachel, and a son, Samuel. An accomplished chef, Baker is in the middle of streak in which she haas microwaved popcorn nine consecutive times without burning a single kernel. In her spare time, she collects vintage board games and has video proof of winning the game of Monopoly without owning a single property and once won a game of Connect 4 in 3 moves.

Vice President of Marketing and Communications
Rick Hill

Rick Hill joined the Valero Alamo Bowl as its first Director of Marketing in 1999 and was promoted to this current role as Vice President of Marketing and Communications in 2003.

Hill directs the sponsorship sales, service and new business development of the bowl and other events on its calendar. Hill also oversees the organization's public relations, marketing, advertising and social media including his weekly blog posted on mySA.com:  blog.mysanantonio.com/rickhill/

Since joining the bowl in 1999, Hill has been a part of a successful Valero Alamo Bowl run that has the game ranked in the Top 5 of the 28 ESPN non-BCS bowls in attendance (five of the last seven games have soldout) and television ratings (the game has the #1, #2 and #6 most-watched non-BCS games in ESPN history in terms of household impressions).

The game and the other events on its calendar now annually deliver an average total annual economic impact of $30 million to the San Antonio economy.

The Valero Alamo Bowl also actively seeks neutral site games to bring to San Antonio and Hill has directed the local host sponsorship and ticket programs for such games as the Texas A&M vs. Army in 2006, the Dr Pepper Big 12 Championship in 2007 and Notre Dame vs. Washington State in 2009.

Prior to joining the bowl, Hill spent six years working for the San Antonio Spurs where he managed the Spurs community relations activities and the non-profit Spurs Foundation's fund-raising events. Hill's marketing experience also includes one season with the San Antonio Missions Baseball.

A St. Louis native, Hill graduated from Trinity University in 1991 with a degree in English and History. At Trinity, Hill was a four-year starter on the baseball team and earned All-Conference and team MVP honors his senior year. Hill is married to Mindy and has two daughters: 11 year-old Heidi and 9 year-old Audrey, whom he enjoys coaching in their respective sports.

10 Things You Might Not Know About Rick (with comments courtesy of the bowl staff)

1. He's been accused of driving faster in the parking lot than on the highway (and the last car he purchased didn't come with a car radio or vanity mirror.)

2.  He has cameos in two movies: "My All-American" which is scheduled for release in 2015 and  "The Newton Boys." In this film, shot a scene with Julianna Marguiles and Matthew McConaughey. (He followed Julianna through the lunch line only to be told "extras" need to eat outside.)

3. He started every baseball game for Trinity University from the end of his sophomore through his senior year (his nickname was Roadrunner but more based on his awkward running style; read: slow).

4. He is double-jointed and ambidextrous (and still has a major sports injury every 1.7 years).

5.  He nevers wear a watch (and is borderline compulsive in his hatred of wrinkled banners).

6. He hates making the same mistake twice (so he makes a lot of  new mistakes).

7. He once had a personalized license plate that said "Rappin"(that he traded for a free steak at the now defunct Dundee's Restaurant and is now hanging on the patio of Sam's Burger Joint).

8. He invented the game "Can I Get A Bite Of That?" which tests players ability to sample strangers' food at public event. (The turkey leg he scored during the 1989 NIOSA is still ranks in the Top 10 all-time.)

9. His car in high school was a brown 1979 Gran Torino Station Wagon with an AM radio (which he once ran into a pole while changing cassette tapes in his boom box that rested on the front seat).

10. He strives to eat local and healthy (but eschews brunch as he calls it breakfast at dinner prices) and enjoys working out (but he's too cheap to lose weight as he would need to buy new clothes).


Director of Ticket Sales and Service
Bryan Moynihan

Prior to joining Valero Alamo Bowl staff, Moynihan was part of the Houston Texans Organization. He joined their team in August 2001 as ticket services manager and was promoted to director in May 2004.

In his fourth season with the Valero Alamo Bowl, Moynihan is responsible for overseeing the ticket operations and sales for the bowl and its ancillary events.

Moynihan has more than 17 years of experience in the sports ticketing industry on the collegiate and professional sports level. Prior to joining the Texans, Moynihan served as the director of ticket operations for the Orange Bowl Committee in Miami. During his tenure he was responsible for all ticket operations and served on the organization’s executive committee.

Moynihan began his professional career as ticket manager for Southwest Texas State University in San Marcos, and then graduated to the National Basketball Association’s San Antonio Spurs.

Moynihan is an active member in the International Ticketing Association and was the host committee chairperson for the annual INTIX Convention held in Houston in January 2007. He also is the chairman of the NFL Ticketing System Committee at the annual NFL Business Summit.

Moynihan received a bachelor’s of science degree in kinesiology from the University of Texas and holds a master’s degree in sports administration at St. Thomas University in Miami. He and his wife, Andree, attended Sealy High School and are the proud parents of Kennedee Paige.

Senior Manager, Events & Marketing
Lara Smedley
Executive Assistant
Sonya Thomas
Events Coordinator
Kate Campbell
Digital Media Coordinator
Sidne Auvert